Hello, I am

Olusanya Akanmu

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Hello, I am

Olusanya Akanmu

MARKETING COPYWRITER / FINANCE CONTENT WRITER.

I have a confession to make. When I started writing, I hated SEO. The whole idea of searching and optimizing keywords,  building links, and following other "rules" seemed robotic for me. I was more concerned about creating kick-ass content for my clients.

The truth is storytelling and originality is great but if you run a local business, you may want to focus more on your SEO. You can see SEO as the ways you make search engines prioritize your content over the thousands of others on the web. SEO is an art.

Content first
Let's go back to your content. If you want your articles to rank well on Google, you don't need good content. You need something better than that, something epic. Don't forget that there are many other articles that cover the same topic as yours. If you do anything less than epic, your work may get lost in the web of a thousand other articles. You don't need a great hook alone, you also need to solve your reader's problems. In many cases, long and in-depth articles rank better than the short ones
.

Continue reading..

Is Keyword research hard?
The answer is No. Finding the right articles for your work is not as difficult as you may think. One tool I've found really helpful is answerthepublic. The tool helps you to find the questions people are asking about the topic. These questions are usually long-tail keywords and very specific therefore less competitive. I also use Reddit, Ubersuggests and Exploding topics in my keyword research.

How to do Keyword optimization
Optimizing your content with keywords does not mean stuffing every aspect of your article with keywords. Like I said earlier, SEO is an art. I like to add keywords to key areas such as the title tag, H1 tag, image alt text, and the first and last 100 words of the page.  You also need to scan through the articles ranking for the search term you want to write about and note how they’re written. If the pieces ranking well are “how to” articles, then you should also write an “how to” guide. With this, you’ll be doing two things: addressing the pain points of your clients and using a strategy that makes it easier for them to find you.

Backlinks to websites
There's also the place of building backlinks. Backlinks are links from one website to a page on another website. For instance, this links to YouTube, so they now have a backlink from us.

SEO trouble?
We'll fix it
As you can see, SEO is a blend of so many techniques. Fortunately, I lead a team of experts that know all about the SEO process. We also have tools such as Ubersuggests, Keyword everywhere, SEMrush, and so many others. If you want to write articles that rank high on Google, you don't need to worry.We are here to give you the tools, inspiration and guidance that will take your content strategy up a notch. You're not alone in this effort - we've got it all under control!

Writes About...

 I have a confession to make. When I started writing, I hated SEO. The whole idea of searching and optimising keywords,  building links, and following other "rules" seemed robotic for me. I was more concerned about creating kick-ass content for my clients.

The truth is storytelling and originality is great but if you run a local business, you may want to focus more on your SEO. You can see SEO as the ways you make search engines prioritise your content over the thousands of others on the web. SEO is an art. 

Content first
Let's go back to your content. If you want your articles to rank well on Google, you don't need good content. You need something better than that, something epic. Don't forget that there are many other articles that cover the same topic as yours. If you do anything less than epic, your work may get lost in the web of a thousand other articles. You don't need a great hook alone, you also need to solve your reader's problems. In many cases, long and in-depth articles rank better than the short ones. 

Continue reading

Is Keyword research hard?
The answer is No. Finding the right articles for your work is not as difficult as you may think. One tool I've found really helpful is answer the public. The tool helps you to find the questions people are asking about the topic. These questions are usually long-tail keywords and very specific therefore less competitive. I also use Reddit, Ubersuggests and Exploding topics in my keyword research. 

How to do Keyword optimization
Optimizing your content with keywords does not mean stuffing every aspect of your article with keywords. Like I said earlier, SEO is an art. I like to add keywords to key areas such as the title tag, H1 tag, image alt text, and the first and last 100 words of the page.  You also need to scan through the articles ranking for the search term you want to write about and note how they’re written. If the pieces ranking well are “how to” articles, then you should also write an “how to” guide. With this, you’ll be doing two things: addressing the pain points of your clients and using a strategy that makes it easier for them to find you.

Backlinks to websites
There's also the place of building backlinks. Backlinks are links from one website to a page on another website. For instance, this links to YouTube, so they now have a backlink from us.

SEO trouble? We'll fix it
As you can see, SEO is a blend of so many techniques. Fortunately, I lead a team of experts that know all about the SEO process. We also have tools such as Uber suggests, Keyword everywhere, SEMrush, and so many others. If you want to write articles that rank high on Google, you don't need to worry. We are here to give you the tools, inspiration and guidance that will take your content strategy up a notch. You're not alone in this effort - we've got it all under control! 

Here’s a story…

The year was 2009. My bubbly seat partner, Joshua, was about the coolest kid in my class.  Joshua and I had different interests, but he was my best buddy. We would spend hours talking about the cool stuff that one of us knew over another- whether it be Spongebob for him or the Barclays Premier League for me. Our favourite subjects were also not exactly the same. I loved Maths but I couldn’t draw to save my life so I hated Fine Arts classes. However, Joshua was a master in drawing. He could literally draw anything. He had a small book where he had pencil drawings of characters from his favourite cartoons:Spongebob SquarePars and Avatar. I can still remember the beautiful drawing of Avatar he made. It was magic.

Sometimes I think about Joshua’s book. I wonder if it’s still intact. Or perhaps it got torn, burnt, or smeared. Moreover, anyone could have stolen and sold it to someone else. Fortunately, technology has evolved and creators like Joshua are more protected nowadays as we can now store data securely in clouds. These internet-based services keep our precious data secure. The birth of blockchain technology and NFTs has made things even better.Continue reading

So what are NFTs?

NFT is an abbreviation for non-fungible tokens. An NFT is a digital asset that can be made from anything. Like cryptocurrencies, NFTs are stored on a blockchain(Ethereum in most cases), a decentralized public ledger that records and keeps track of transactions. What makes NFTs special is the non-fungibility. This simply means that NFTs are not interchangeable. Unlike cryptocurrencies in which you trade or exchange one for another, each NFT is unique. Let’s use Joshua’s Avatar piece as an example. If Joshua mints the piece as an NFT, blockchain technology gives him a proof of ownership and it is extremely possible for another person to claim the ownership as only one version of the token will exist on the blockchain.Through NFTs, creators can be assured that their work remains their work and cannot be stolen, hacked or hijacked. The NFT concept also connects creators, collectors, and buyers on the marketplaces. When you mint your NFT, you gain access to millions of other people who are interested in your work.The good thing is that NFT is not only about digital art. More than ever, NFTs are now more relevant in games, fashion, music, and so much more .

Get a bad-ass NFT content

Do you have any NFT project you’re looking to launch or you want to tell the story of your art. My team can help you articulate your story to the world. That’s what we do everyday, Let’s chat!

What is Blockchain?

If you have ever shopped in a small-scale brick-and-mortar store, you most likely would have noticed that details of purchases and sales are recorded manually in books. These books are sometimes called ledgers or sales record books.

I gave that as an analogy of what the blockchain represents in the digital world. So, this is the same idea that the blockchain is premised on. It is simply a digital ledger that contains the record of trade activities in the cryptosystem.

For a more robust and defined definition, Blockchain is an open, immutable ledger that stores information about  transactions within the crypto system. It is however not limited to only digital assets like cryptocurrencies, intellectual property rights and branding. It also deals in physical assets like house, car, cash, and land.

Continue reading

Key Features of the Blockchain

Distributed Ledger Technology
The blockchain has a solid verifiability feature that helps to track assets and confirm transactions in a business network. Being a transparent, shared and immutable ledger that all network participants have access to, has positioned it as a trusted authority through which sales, exchanges and deals can be confirmed. This is because the blockchain gives a complete detail of transactions end to end. So, transactions are only recorded once, and members of the cryptosystem can all see the truth from one source.
Immutable Records
The fact that it is immutable means that under no circumstance can a participant change or tamper with a recorded transactions. Although, the ledger is shared and accessible to all, participants of the blockchain only have viewing rights. Now the question here is "are there no cases of errors? How do they get fixed if the ledger is immutable?" In cases like this, a new transaction must be added to reverse the error, and both transactions are then visible.There is more to be learned about the blockchain technology. However, it is important that you understand these basics before going on to more advanced expositions on the blockchain technology.

Let us write for you

My team offers blockchain copywriting services. If you need elegant articles (short or long-term) for your project, all you need do is holla us.

A Beginner's Guide to DeFi

What is Defi?
I was born and lived my early years in Iwo, a town in Southwestern Nigeria, so I have first-hand experience of how the traditional banking system is inaccessible to many people.

The aim of decentralized finance (DeFi) is to promote a globally-accessible, open alternative platform to every financial service presently in use. Seeing the rate of power that centralized financial institutions have over the financial details, activities, decisions and trade of their users, and not to mention the exorbitant prices that these users are charged and the ills of the lack of anonymity, a decentralized system became necessary.

DeFi is an open alternative to the financial system we have now. It has come to replace traditional financial systems because they are not only more accessible but offer many benefits such as lack of fees.

People are not happy with centralized institutions because they can charge exorbitant prices for their services and lack anonymity, so this new platform was created with everyone's best interest at heart. It promotes accessibility by being decentralized across all countries.

DeFi stepped into the scene to bridge this gap with alternative platforms for savings, loans, trading, insurance and more that can now be accessible to anyone in the world with a smartphone and internet connection. With Decentralized Finances, no longer will anyone be at the mercy of their centralized capitalist counterparts.

How possible is this?

Continue reading

The concept of decentralized financeis supported by the Smart contract offering on the blockchain. Hence, without blockchain, there would be no smart contract, and without smart contracts,there is no Decentralized Finance platform.

What is a smart contract, and why is it so important?
A smart contract is a self-executing program that has been set to contain instructions that dictate and manage the execution of a project agreement, task, deal or trade. A default on the agreed conditions that guide the contract provokes an automatic effect from the smart contract, which is already enshrined in the document.

So, in simple terms, the smart contract is a list of humanly constructed rules that should guide an association or deal but is executed without the input of humans. It is a contract, but not just a mere contract- a Smart contract, just like the idea of phones and smartphones.

The Smart contract is also useful for hosting applications with sophisticated functionality where users can trust the power of the smart contract to protect their interests and prevent losses or fraud.

How does this work?

Contact

Contact me from my approved channel and give me the details of your project

Research

I make extensive research after agreement has been reached and proceed to write my first draft

Proofreading

The first draft is proof read and the second draft is carefully written after careful checks

Submission

After extensive checks,adjustments and numberous proof reading, Your job is delivered on or before the agreed time

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